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Show Notes

(00:03:50) - (First question) - His most memorable experience as a field journalist in Beijing

(00:06:13) - Why it’s so important for media leaders to be adaptable

(00:07:10) - His perspective on generative AI as it relates to media and journalism

(00:10:46) - The characteristics of the HBR that have enabled it to continue for over 100 years

(00:12:54) - The most impactful aspects of their business model and legacy

(00:14:39) - The roles of both their freelancers and in-house editors

(00:19:48) - How they capitalize on different platforms across the HBP brand ecosystem

(00:21:44) - Their signature Case Studies series

(00:24:20) - The relevance of print media versus digital formats in their business today

(00:25:57) - How their brand image continues to evolve naturally

(00:27:42) - The role of diversity in the HBR’s culture and design

(00:29:02) - The balance between their subscription-based model and advertising revenue

(00:32:20) - Broadness versus specificity in their content

(00:33:33) - Keeping their content timely but thorough in the era of digital immediacy

(00:35:53) - Their sizeable social media presence

(00:39:18) - How working with Harvard sets them apart

(00:41:26) - What he has learned throughout his career about branding

(00:44:30) - Their book HBR at 100 and the potential for true classics being made in the digital era

(00:46:53) - The common threads he can identify in their most influential articles

(00:48:40) - The Debrief