Released June 23rd, 2021
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Will Ahmed - Optimizing Human Performance
Will Ahmed is the founder of fitness wearable company, WHOOP. We cover how his own backstory ties into the founding of WHOOP, the key design decisions they made in the ultra-competitive wearables market, and how the company grew slowly before inflecting in recent years.
Business Building
Founders
00:00:00
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Video
World No. 1 Golfer Rory McIlroy talks performance, training & sleep
Will Ahmed interviews Rory McIlroy about his career, what drives him, and the ways he believes WHOOP has improved his performance.
Article
The hyperquantified athlete: Technology, measurement, and the business of sports
Insight into how tech for measuring athletes’ health and performance is transforming how they train, compete, and manage their careers.
Article
WHOOP, Inc.: Digital Entrepreneurship During the Covid-19 Pandemic
A case study on Whoop that covers its business model and how it responded to challenges brought about by the pandemic.
Article
The Whoop Strap 3.0 Is The Fitness Personal Trainer You Need For 2021
An overview of the Whoop Strap 3.0 detailing its design, how it works, and how it compares to other fitness trackers.
Article
Can Big Data Solve Human Fitness? A Conversation With WHOOP Founder Will Ahmed
A discussion about sleep, technology, data privacy, the impact of Covid-19 Pandemic on the health industry, and the future of wearable tech.
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