Released December 9th, 2022
Adam Brotman - Web3 Loyalty Programs
Adam Brotman is the co-CEO of Forum3 and former Chief Digital Officer of Starbucks. We cover how consumer loyalty programs are a quid pro quo, why NFTs are great engagement tools for brand marketers, and why digital collectibles should be decentralized.
Want to dive deeper? Check out Blocks - the best content to keep learning on any topic. Curated by Jonathon Oldroyd, a Colossus® Pioneer.